This interesting essay "Taste For Makers" (http://www.paulgraham.com/taste.html) by Paul Graham reveals the stuff it takes to make good stuff. It details concepts pertaining to what makes things beautiful, functional, useful and desirable.
Fine rugs - especially traditional quality hand-knotted rugs - are all those things, and so must have these principles woven into their creation, and into our ultimate enjoyment of them.
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